Why FMD is Important in Logistics & eCommerce ?
If you are unaware of FMD, let me give you a brief. FMD is Digitizing the details of your parcel at the first mile before and during pickup time. If Data is digitized properly at first mile we have seen a very high increase in % of successful delivery, reduced attempts of delivery, higher customer satisfaction and ultimately resulting in higher brand recall and thus purchase. We have understood that the First mile contributes to the lowest in total logistics cost. Since the First mile is under control of Seller he doesn’t mind doing an extra bit to dispatch the products on time. But in this process, many forget the importance of FMD which can improve their performances. If First-mile digitization is done properly every attempt which delivery agent will do will be highly successful as all required information as in Door number, lane number, Pin codes, Phone number, Invoice value, etc. was captured at the time of pickup. Below are a few errors which happen at fir...